What is going on with VRYYF?
The Very Good Food Company (VRYYF) stock fell today after the plant-based food company announced a wholesale distribution agreement with KeHE Distributors, LLC, a leading U.S. food distributor of natural, organic, speciality, and fresh food brands across North America. Shares of VRYYF declined 3.9% to $3.41 as of Tuesday at 11:14am.
What does this mean for The Very Good Food Company?
The Very Good Food Company's distribution agreement with KeHe will go a long way towards expanding the company's reach and footprint across the U.S. KeHE is an Illinois-based distributor that represents 8,500 food brands distributed to more than 40,000 natural food stores, chain and independent grocery stores, ecommerce retailers and other specialty product retailers throughout North America. The company is also a valued distribution partner to major grocers including Sprouts Farmers Market, Whole Foods, Thrive Market and Associated Food Stores.
"The partnership with KeHE will help further expand VERY GOOD's retail presence across the U.S. as consumers increasingly rethink their food choices and integrate plant-based food options into their diet", said co-founder and CEO Mitchell Scott. "We deeply value KeHE's proven expertise in getting food brands products on shelves of major grocers faster."
VERY GOOD recently announced its entry into food service through partnerships with FreshPrep, a sustainable meal kit company, and Copper Branch, the world's largest 100% plant-based quick service restaurant chain.
VRYYF has an Overall Score of 20. Find out what this means to you and get the rest of the rankings on VRYYF!
The Very Good Food Co Inc operates in the food industry. It is a food technology company that designs, develops, produces, distributes and sells a variety of plant-based meat and other food alternatives.
