What is Going on with TGHI?
Touchpoint Group Holdings (TGHI) has announced that it plans on pursuing the creation of its own non-fungible token (NFT) blockchain platform, and will aim to integrate these NFTs into its Touchpoint video streaming platform. This will be down with the utilization of the Ethereum blockchain so that they can be used to authenticate pieces of digital assets. Touchpoihnts hopes to integrate NFTs into their Touchpoint Connect platform in order to enhance its other features, such as video live streaming, its content library and merchandising to celebrities and influencers.
What This Means for TGHI?
This would be beneficial for Touchpoint Group Holdings as NFTs have proven to be a growing and valuable trend. The company could use this to create its own place within the NFT marketplace platform through collaboration with artists and influencers. Speaking on this, Spencer Christopher, CTO of Touchpoint, states that, "After intensive review, and based on positive industry feedback, we have decided to develop our own in-house NFT solution, which we believe provides the best opportunity to develop a highly customized solution for our celebrity clients. NFT’s have reshaped the modern collectables industry and we are excited to give artists this incredible opportunity to reshape their creations in the digital world.”
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Touchpoint Group Holdings Inc is a media and digital technology company. The company through its subsidiaries develops software that supplies a robust fan engagement platform designed to enhance the fan experience and drive commercial aspects of the sport and entertainment business. The software brings the users to engage with clubs, favorite players, peers, and relevant brands through features that include live streaming, access to limited edition merchandise, gamification, user rewards, third party-branded offers, credit cards, and associated benefits.
